Vision and Values


To be the premier source of information and inspiration for Black-owned businesses, entrepreneurs, and professionals worldwide, promoting economic empowerment and equity.


Excellence: We are committed to delivering excellence in everything we do. From our content toour design, we strive for the highest quality, ensuring our readers receive valuable and impactful information.

Inclusivity: We value diversity and inclusivity, recognising that every voice and perspective matters. We actively seek to showcase various experiences, backgrounds, and ideas within the Black business community.

Empowerment: We are dedicated to empowering Black-owned businesses and professionals. We aim to inspire individuals to reach their full potential and achieve greatness through our resources, insights, and success stories.

Integrity: We uphold the highest ethical standards in our work. We are committed to transparency, accuracy, and fairness, ensuring our information is reliable and trustworthy.

Innovation: We embrace innovation and strive to be at the forefront of new trends and technologies. We foster a culture of continuous learning and improvement, pushing boundaries and exploring new possibilities within the Black business landscape.

Sustainability: We are deeply committed to sustainability, recognising the importance of balancing economic growth with environmental stewardship. We promote and highlight sustainable practices contributing to a greener, more sustainable future.

Collaboration: We believe in the power of collaboration and partnerships. We actively seek opportunities to collaborate with like-minded individuals, organisations, and brands to amplify our impact and create positive change.

Advocacy: We are advocates for the Black business community, striving to amplify their voices, address systemic barriers, and drive meaningful change. We stand up for equitable opportunities and economic empowerment.

Education: We are passionate about education and lifelong learning. We aim to educate and inform our readers by providing valuable insights, resources, and practical knowledge to help them succeed in their business endeavours.

Inspiration: We aim to inspire and motivate our readers through the stories of exceptional Black entrepreneurs, professionals, and visionaries. We believe in the power of storytelling to ignite ambitions, drive positive change, and uplift communities.

These values guide our editorial decisions, content creation, and interactions with readers and partners. They define who we are as a magazine and inspire us to make a meaningful impact within the Black business community and beyond.